Webcasts

Our webcasts feature industry-leading marketers and SeeWhy experts discussing the most current issues driving remarketing and conversion optimization. Watch some of our most popular webcasts below or view our Events page to register for our upcoming webcasts.

Recorded Webcasts

Unlocking the Secrets of Mobile Conversion

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In this Conversion Academy webcast, you’ll learn what you need to do to capture the sale in the mobile channel. If you manage an eCommerce site and want to know how to grow mobile eCommerce sales—by tapping into a predicted $235.4 billion market, then this webinar is for you.

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The ROI of Real Time Display Ad Retargeting

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How should you measure the real impact of retargeted display advertising? The rise of 1-to-1 ad targeting and new measurement techniques mean that the ROI of retargeted display advertising is changing fundamentally. In this webcast we’ll show you how to measure ad effectiveness and use this data to double your return on ad spend.

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2014: The Year of Omni-Channel Remarketing?

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In this webcast, you’ll learn how to blend marketing across channels to achieve dramatically higher ROI on your marketing programs. We’ll look at new technologies that will hit in 2014 which will enable you to reach out to customers whenever, and wherever they are ready and receptive of your message.

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The ROI of Real Time Ad Retargeting

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To adapt a famous quote, ‘50% of the money you’re spending on retargeted display advertising is wasted. The challenge is knowing which half.’

How should you measure the real impact of retargeted display advertising? The rise of 1-to-1 ad targeting and new measurement techniques mean that the ROI of retargeted display advertising is changing fundamentally. In this webcast we’ll show you how to measure ad effectiveness and use this data to double your return on ad spend.

We’ll examine what it takes to optimize your retargeted display ad campaigns, and how to reach your visitors in real time when they don’t buy.

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Product Webinar – Converting Browsers Into Buyers

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Did you know that 7 out of every 10 customers abandon their online purchases, resulting in over 300 billion dollars in lost e-commerce sales each year? In fact, 97% of all website visitors only browse your ecommerce website without purchasing. So how do you win back customers in those first few moments when the opportunity to convert the sale is the greatest?

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3 Secrets of Mobile Conversion

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More and more shoppers are using mobile devices as part of their shopping process to research and buy. But conversion rates on mobile devices are appalling – 99.5% of sessions on a smart phone do not result in a sale. However, some ecommerce sites have solved this problem, and are now generating significant revenues from the mobile channel.

In this Conversion Academy webcast, you’ll learn what you need to do to capture the sale in the mobile channel. If you manage an eCommerce site and want to know how to grow mobile eCommerce sales—by tapping into a predicted $235.4 billion market, then this webinar is for you.

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Converting Browsers Into Buyers

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Learn how to convert the 97% of visitors that don’t buy into customers using SeeWhy Browse Manager and Conversion Manager.

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Remarketing: Build vs. Buy

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Remarketing: Build vs. Buy

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Live Landing Page and Shopping Cart Conversion Critiques

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How to Optimize Your Website for Maximum Conversions

Two Conversion Optimization experts, Charles Nicholls and Tim Ash, conduct LIVE interactive website critiques of real-life conversion funnels—from landing pages to shopping carts, through the closed (or lost) sale. Learn how to better optimize your landing pages and shopping carts to drive conversions and increase revenue.

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Product Webinar: Remarketing with SeeWhy’s Conversion Manager

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