Website Conversion Blog
Posts Tagged ‘philosophy’
Zappos website conversion philosophy
Tuesday, May 11th, 2010
On a scale on one to ten, how weird are you?
This question is a standard new hire interview question for potential Zappos recruits. We caught up with Tony Hsieh, CEO of Zappos.com, recently, and he talks eloquently about hiring and firing staff based on the company’s core values. Core values may not be the first thing you think about when trying to increase your conversion rate, but they are at the heart of Zappos conversion philosophy, together with ‘fun and a little weirdness.’ (more…)
